Zeta Market Size Estimation Tool
Estimate your Market Size and Number of Customers.
Using Zeta Market Size Estimation AI
Do you need to estimate your market size in your business plan, or do you have some ideas and need to see how potential the idea is in the market? Then, you can use our AI to estimate your potential total addressable market and early adopters ahead of spending time on a wrong idea.
How important is your idea in the market?
Customers first feel a need to buy a product or service.
Your product may address a customer’s fundamental need (Read more about human needs) or make it easier for them to meet that need. Whatever it is, knowing the customer journey will help your business a lot.
Customers usually have their own solutions themselves.
Customers sometimes have their own solutions when it comes to solving their needs. If somebody wants to eat an egg, an egg breaker will lose its efficiency to a spoon in the kitchen.
From all available solutions, the customer selects the efficient solution.
When customers can’t solve a problem, competitors try to get a share of the market by offering different solutions. Customers choose the best solution based on its accessibility and price compared to its quality.
Stop doing trial and error.
There are many ways to figure out the risk in the market. Of course, you can start right ahead and spend a lot of money and time making a product. It is fun and offers lots of learning opportunities, but it is also risky to step into waters full of sharks. Or you can spend time and effort using one of the market size estimation methods, which requires research skills.
Do you need to Estimate the number of your Potential Customers?
There are various techniques to estimate market size (known as market size estimator, market size calculator), including research-based techniques (TAM, SAM, top-down, bottom-up) and AI-based techniques (Zeta Market Size Estimation Tool). For research-based techniques, you can invest time in gathering information or hire market researchers. Read More…
What is the market size?
let’s talk market size estimation! Imagine you’ve got this amazing idea—maybe it’s the next big app, a new gadget, or the tastiest vegan donut the world has ever seen. But before you dive into production, you need to figure out one crucial thing: Is there a big enough pool of potential customers who need or want what you’re offering? That’s what market size estimation is all about.
Market size is like checking out how big the pond is before you throw in your fishing line. You want to know if there are enough fish swimming around to make it worth your while. It is different from market acceptance, which is more like figuring out how many of those fish will actually bite at your specific bait (which could be your product’s quality, design, price, and so on).
Market size estimation methods and tools:
There are several methods for estimating your market size, which can be categorized into two major types: monetary market size estimation and potential customer estimation. Each has its own advantages and disadvantages, but having both sets of information can help the business in different ways. Remember, information is gold.
Monetary methods, such as Total Addressable Market (TAM), Serviceable Available Market (SAM), and Serviceable Obtainable Market (SOM), are based on the overall cash flow in a particular sector. This type of estimation makes sense because people have limited budgets and prioritize their needs, allocating a portion of their purchasing power accordingly. Ultimately, costs and revenues should align with the total money flowing within a market.
So, if you plan to earn a share of the market (start by aiming for 2-5% online and 40-50% offline conversion rates based on your business model), and based on that share, your available technology, management, and costs cannot generate revenue, that business idea will be risky.
So, this is especially important for highly innovative and motivated people who think having a great idea is crucial. Unfortunately, not just any idea will amaze everyone, and it should be optimal.
Estimating market size can also be done by considering the number of potential customers. This approach involves estimating the number of people who could potentially become your customers using various estimation techniques. While a monetary approach provides insights into the financial aspect of your project, the number of customers is crucial for production. By considering both the amount of money in the market and the potential number of customers, you can calculate a per capita price that is affordable for customers.
However, having these numbers doesn’t guarantee that you will have customers. To attract customers, you need to compete in the market, understand their needs, and establish trust based on their experience with your product or service.
What Zeta Market Size Estimator offers?
Zeta Market Size Estimator is an AI based tool that tries to estimate your market size (Total addressable market and Serviceable Obtainable Market) by observing potential customers search behavior, geography, culture and other factors. What our dashboard provides?
TAM and SOM within a few clicks.
Location Based Estimations
Report Generator AI
Calculate Core Team Risk
Compatible Price
Auto Generative Problem Statement :
A problem statement is a document that outlines a specific issue or gap in the market and describes how your solution will address this gap. It aims to clearly define the problem space, detail the expected outcomes, and convey the necessity of the proposed solution to key business stakeholders, including team members and shareholders.
A Demo Snapshot of Zeta Market Size Estimation Tool (AI)
Zeta market size estimation tool predicts customer numbers based on location, business type, products, and local competition. The best part is that you only need to provide a short title, brief description, location, and related keywords. The tool will then estimate the market size, eliminating the need for data collection or extensive paperwork.
Our AI tool not only visualizes data in graphs but also calculates team risk, performs data analysis, and generates a report.
Market Size Estimation Heatmap
Market Size Estimation Report
Our tool creates easy-to-understand reports for interpreting information from heatmaps, making it simpler to understand important details. Heatmaps can convey a lot of useful information in a small space, but sometimes interpreting their details can be challenging.
Location Based Keyword Detail
Price
We are in the Beta Version, and all plans are Free till further notice. Other Times, Pay for what you use.
Please remember: Project Profile Prices, which provide access to your dashboard, require separate payments of $5-9 per month to keep your project active. Module prices are one-time fees for module usage, and we do not charge you monthly based on our modules. On Beta Version, Project Profile Subscription is free.
Free
Default Plan-
Active as default plan
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1 Direct Estimation Suggestion
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1 Proxy Estimation Suggestion
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1 Business Category Suggestion
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1 Action Zones (Only World Wide)
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1 Market Size Analysis
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Unlimited Analysis Edits
Alpha
Full Access/1 Month-
Active as default plan
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Unlimited Estimation Suggestion
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Unlimited Proxy Estimation Suggestion
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Unlimited Business Category Suggestion
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Unlimited Action Zones (Only World Wide)
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Unlimited Market Size Analysis
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Unlimited Analysis Edits
Gamma
Full Access/3 Months-
Active as default plan
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Unlimited Estimation Suggestion
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Unlimited Proxy Estimation Suggestion
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Unlimited Business Category Suggestion
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Unlimited Action Zones (Only World Wide)
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Unlimited Market Size Analysis
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Unlimited Analysis Edits
Why Choose Our AI-Based Market Size Estimator?
Our market size estimator tool leverages the power of AI to provide more accurate and insightful market size calculations. Here’s what sets us apart:
- Data-Driven Insights: Our tool integrates with various data sources, providing real-time, up-to-date market analysis.
- Customization: Tailored to meet the unique needs of your business, whether you’re targeting a broad market or a specific niche.
- Risk Factor: Our calculations try to gather data related to your competitors, such as the number of competitors and their brand strength, as well as your team setup, which shapes your risk and final estimation rates.
- Competitive Pricing: We offer flexible pricing plans to suit businesses of all sizes.
Auto Generative Problem Statement:
A problem statement is a document that outlines a specific issue or gap in the market and describes how your solution will address this gap. It aims to clearly define the problem space, detail the expected outcomes, and convey the necessity of the proposed solution to key business stakeholders, including team members and shareholders.
Zeta market size estimation tool predicts customer numbers based on location, business type, products, and local competition. The best part is that you only need to provide a short title, brief description, location, and related keywords. The tool will then estimate the market size, eliminating the need for data collection or extensive paperwork.
Our AI tool not only visualizes data in graphs but also calculates team risk, performs data analysis, and generates a report.
Market Size Estimation Heatmap
Below, you can find an example of the results generated in the dashboard. Currently, all features are free as we are in the beta release. Following that, in heatmap below, contains Core Team Risk factor which affects the estimations (not intervals).
The given example provides a simple illustration of estimations for the “Market Size Estimator.” Thus, according to the heatmap, the United States has the highest number of customers based on business category estimates, followed by global assessments.
The business category outlines the total addressable market as 1723 customers in the United States. However, our direct estimation is based on the current products added to the system, representing the Serviceable Obtainable Market of 82 customers per month that we will initially target.
Market Size Estimation Report
Our tool creates easy-to-understand reports for interpreting information from heatmaps, making it simpler to understand important details. Heatmaps can convey a lot of useful information in a small space, but sometimes interpreting their details can be challenging.
Location Based Keyword Detail
Besides your summary details and reports, there is a section listing keyword-based estimation for each of your locations (known as action zones). Using these keyword-based analyses, you can better plan your channels and customer segments. Below you can find an example of this kind of detail.
This figure has been selected from the World Wide Action Zone section. According to this figure, three user categories are interested in calculating market size, estimating market size, and understanding the market size itself. The yellow line represents the maximum estimation, while the blue line represents the minimum interval. The green line represents a segment of these intervals based on statistical analysis and your risk rate.
It should be noted that words in the same cluster (words that mention the same meaning or purpose) the over all customer size can not be reached by summation of all these numbers. Statistically, they have overlaps, and statistical corrections should be applied. However, the maximum of these numbers for each cluster can be a safe estimation choice for all the clusters. This means if you have a tool or service that offers market size estimation, you can not expect maximum intervals of more than 5191 (from the maximum of yellows in the cluster).
Pricing
We believe in providing value without breaking the bank. Thus, Our pricing plans are designed to be competitive and affordable, ensuring that you get the best return on your investment. So, On every project, you have access to a free plan that shows worldwide results (if you have added to the locations list). Other than that, all plans share the same specifications, and only they have a variation due to subscription length.
- Free Plan: $0/month – Limited information.
- Alpha Plan: $99.99/month – Includes core features for a month.
- Gamma Plan: $66.99/month includes core features for 3 month.
Why Choose Our AI-Based Market Size Estimator?
Our market size estimator tool leverages the power of AI to provide more accurate and insightful market size calculations. Here’s what sets us apart:
- Data-Driven Insights: Our tool integrates with various data sources, providing real-time, up-to-date market analysis.
- Customization: Tailored to meet the unique needs of your business, whether you’re targeting a broad market or a specific niche.
- Risk Factor: Our calculations try to gather data related to your competitors, such as the number of competitors and their brand strength, as well as your team setup, which shapes your risk and final estimation rates.
- Competitive Pricing: We offer flexible pricing plans to suit businesses of all sizes.